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A man's hand is seen holdiing a succession of objects, including a frog, a stone, a budgie, a fish and a hammer, to illustrate the narrator's description of how we all know about grip, and how much to apply for different circumstances. He extends the principle to the four wheel drive system of the Audi Quattro, the underside of which is seen before the full car appears. The conclusion 'independent grip, intelligently applied' follows, and also the Audi and Quattro logos.